WORK / Online

All Day Every Night

E-Commerce

Finding beauty in the detail at a brand new home of luxury designer jewellery and accessories serving both New Zealand and an international market.

INFO

Meet ADEN – "a virtual land filled with iconic fashion accessories to be worn All Day and Every Night by fauves & fashionistas alike."

The site mixes online sales with editorial in the form of their Curators area - where industry experts & professionals give interior, style & travel insider tips as well as choosing their favourite ADEN pieces for day and night.

The ADEN brand was developed to work across a variety of online platforms, with attention to detail running through every element of each page, immersing customers in a high quality and luxurious experience from the point they land on the homepage through to the final stages of check-out. Thoughtful design also continues through to post-sales with branded confirmation and thank-you emails.

With an ever increasing amount of mobile based online sales, responsive design was a priority. Layout changes were made to suit various different devices from mobile through to desktop.

SERVICES

E-commerce design & development (Magento)
Search engine optimisation
Responsive design

WEBSITE

www.alldayeverynight.com

SEE ALSO

What's in my Handbag - Web Development
Miss Crabb - E-Commerce
Era Management - Web Development
Fashion Manifesto - Book Design & Print Collateral

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