WORK / Brand

Montys London

Identity

Bright colour and loose, hand-drawn icons and type bring personality and humour to Monty's, a new concept in 
online dating.

INFO

Identity development for Monty's London, a new concept in online dating: "Words are optional. Describe yourself using photos, music & videos. Oh, and we also throw great parties for the unattached." 

Monty's needed to have personality, humour, and communicate that dating through Monty's is fun, not torture! In creating these elements for the brand Hardhat produced several interchangeable logos using different versions of the same font, some strong colour blocking and, alongside their light-hearted copy-writing, plenty of personal, hand-drawn touches.

SERVICES

brand creation 
print & online design direction

SEE ALSO

What's in My Handbag - Identity

WANT TO SEE MORE?
work
Packaging
work
Identity
work
website